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Budget-Friendly Email Marketing Tools for Small Businesses

Budget-friendly Email Marketing Tools As a start up and business owner, I have searched for the right email marketing tools to kick off my business. It took me a while to finally find what tool meets my bugdet and business needs. Based on my research and past experiences of using several email marketing tools, I have discovered a lot of these companies lose clients in the overwhelming hidden charges. There are lots of email marketing tools out there such as, Zoho, Mailchimp, Hubspot, Mailerlite, Activecampaign, Klaviyo, Loop, but finding the right one for my business was very overwhelming. I believe it’s been the same for other business owners. I decided to write this blog to share my top 4 recommended tools based on my research and test. I hope this helps a business owner save overwhelming time digging around or testing in the search of looking for the right email marketing tool. A lot of these email marketing tools offer basic email marketing needs but what ends up distinguishing these companies is the hidden ways they charge you such as numbers of subscribers vs number of email sent. In some cases, your account is automatically upgraded when your subscribers cross a threshold but not downgraded when your subscribers decrease. For startup company who has their vetted database of subscribers and looking for an affordable email marketing tool that meets their basic needs such as budget, automation, A/B testing and more, without having to break the bank. Below are my top 4 recommendations that allow you to send email marketing campaign. 1. BREVO Brevo has a nice interface, not too cluttered and easy to use. They offer other additional marketing tools such as whatsApp marketing, live chat, chat bots and more. click here for pricing details. PROS CONS 2. Flodesk Flodesk is a design-first email marketing tool, with no limit and affordable for one man show business. Click here for pricing details. PROS CONS 3. Mailerlite Mailerlite interface is clear and straight forward and part of this could be because they are focused on only email marketing no other products. Click here for $20 credit. PROS CONS 4. EmailOctopus Easy-to-use, affordable email marketing tool for businesses and individual creators wanting to grow and engage an audience. This is an email marketing tool that provides value. Click here for pricing details. PROS CONS conclusion For my business, I eventually went for EmailOctupus because the pro plan and subcribers fits our budget and comes with advanced features we need, such as Wrap Up: Do you need help with your Email Marketing? Our team has diverse industry knowledge on providing support on what email marketing that aligns well with your industry and we also create tailored strategy to deliver an effective and engaging email marketing campaigns that converts. check out our approach to email marketing here. Are you ready to put your best foot forward? reach out to us today! Let’s create your tailored strategy that converts!